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The Brand Gravity Method
What does a guest actually see when they find your restaurant online?
Know what turns a scroll into a booking.
Answer 7 questions about your restaurant's content. Get a personalised plan on where it's landing, what you're missing, and one thing you can change this week.
< 3 Minutes • Free • Personalised results
1st
Find out how your first impression lands
2nd
Whether your story reaches the right people
3rd
What is standing between your restaurant and your online presence
BRAND GRAVITY METHOD
Every busy restaurant's content lives
in five rooms
Most restaurants post from one or two rooms without realising it. The audit shows you which rooms your content is in, and which ones are empty.
01
Dining Room
First impression
02
The Host
Personality and voice
03
Back of Menu
Depth and story
04
The Kitchen
Craft and experience
05
The Offer
CTAs
The restaurants with the strongest online presence that gets guests into their door are not just posting more, they're posting from more rooms.
3k → 12k+
MONTHLY REACH
5%
AUDIENCE GROWTH
COMPOUNDING MONTHLY
212 → 1,300+
MONTHLY INTERACTIONS
Colombian restaurant, Singapore 9-months engagement
BRAND GRAVITY IN PRACTICE
HOW EVERY PARTNERSHIP BEGINS
The Brand Gravity Sprint
A 3-week engagement to build your content world from the ground up. Strategy, one shoot day, and your first month of content,
so you can see what we do before committing to anything ongoing.
01
Your Brand World
We learn your story, audit your content, and build your content strategy to set the foundation for a strong online presence that gets guests in the door.
02
One shoot day
Targeted content production based on the rooms your content is missing.
03
Your first month
6-8 finished pieces, a 3-months direction, and a clear next step.
No long-term commitment, month-to-month if we continue.
We work with a small number of restaurants at a time.
Take the audit first, and we'll reach out if it looks like a good fit.
M
Megan (@meganofilms)
Creative Lead, Armone
Armone is a content studio in Singapore that works with chef-owned restaurants and independent hospitality brands. We build content worlds, strategy, production, and social media management, for a select number of clients at a time.
SELECTED WORKS
The Singapore EDITION
Content Production
Videography & Photography
Latido • Michelin Guide
Social Media Management
Content Production
Casa Vostra
Content Production
temper.
Content Production
Asylum x TheWarehouse Hotel
Long-form Content Production